How to Create a Book Marketing Plan for Your New Book
Learn how to create a simple, effective book marketing plan in 2026. Build your audience, define clear goals, and promote your book with consistency.
book marketing
Self-Pub, Indie-Pub, or Big 5? Part 5
We’ve been talking about the paths to publishing and what each path entails so that authors can make the best possible business decision. For the last few weeks, we talked about the need for every author to market their books regardless of their publishing choice. I was asked, are there exceptions? Does everyone really market? … Read more
Self-Pub, Indie-Pub, or Big 5? Part 4
We’ve been talking about the paths to publishing for the last few weeks. Every author is unique. One author’s publishing journey is right for them but might be wrong for you, and so I’ve laid out some general information so you can make a wise business decision about the publication of your books. Remember, you … Read more
Self-Pub, Indie-Pub, or Big 5? Part 3
We’ve been discussing the similarities between the paths to publishing for the last couple of weeks. The main similarity is that regardless of the path that you take, everybody markets. I hear you groaning. I do. But all authors should be promoting their work. Why? Let’s talk publishing math. The US population is roughly 318 … Read more